We use Brand Strategy to craft timeless Identity Designs

Our brand name is inspired by a quote from one of the Wise men of Branding; Marty Neumeier;

"A brand is a person's gut feeling about a product, service or organization."

That brings us to word "KRĒDO", which like the original root work "Credo" by definition means what a person/ persons believe. We coined the term KREDO to mean;

"What people believe about a brand."

So what can a Company/ Brand do to affect such an intangible, yet important part of the growth of a business venture?

"By using Brand Strategy to analyze core elements of your brand, we are able to make digital and print collateral that will resonate with your core audience."

-John Black

From the mean streets of Brooklyn to the hard industry that is graphic design, the founder of KREDO Agency; John Black, had a vision. Originally working under the brand "King Midas Media" in the early 2000's, the design industry took a plunge. This caused our Head Honcho to reinvent the wheel as they say. Their was a big problem with the current branding; there was none.

John had been a graphic designer until this point, self taught and without focus. So he went back the school, got 2 undergraduate degrees (Marketing & Graphic Design) and applied what he learned to his own offering!

The Brand had to take a whole new transformation to survive and so John went hard at work to reimagine his positioning, mark, target market and beyond.

Henceforth the brand would be called The KREDO Agency, or KREDO for short. The ship now had a direction, a focus. And the rest is history!